The “Administrative Measures for Internet Advertising” has been implemented from May 1, 2023
The “Administrative Measures for Internet Advertising” (hereinafter referred to as the “New Measures”) implemented on May 1, 2023, has replaced the “Interim Measures for Internet Advertising Management” (hereinafter referred to as the “Old Measures”) implemented on September 1, 2016. Compared to the “Old Measures”, the key changes are as follows: Regarding the advertisements of special commodities or services (such as pharmaceuticals, food, cosmetics and medical deviceswhich are subject to censorship, in addition to the censorship as required by the “Old Measures”, the “New Measures” adds 2 requirements, which are the advertisements subject to censorship shall be released in strict accordance…